Amy Introcaso-Davis, SVP, Oxygen Original Programming and Development, talks about knowing their audience and how it has helped Oxygen identify and develop shows into water-cooler sensations.

See what subsection of women the network targets and how this has driven Oxygen’s successful development choices:

And did you hear? Oxygen announced open casting calls in Chicago and Dallas for “The Glee Project!” Log on to http://thegleeproject.oxygen.com for additional information and eligibility requirements

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